I like to share information about people and organizations participating in the Experience Economy on this blog. Steve Dragoo has created a company, Solutions Consulting, that provides training and experience design and staging in the food industry. I met Steve at thinkabout in Minneapolis and was impressed by him. Last Friday, I got to visit [...]
November 15, 2010
Growing up when watching movies in drive-ins was commonplace, I was pleased to find recently that the drive-in experience is alive and well and has moved to the United Kingdom. However, now you don’t need a car as shiny new Volvos are supplied with the retro experience. Starlite Urban Drive-ins started last July in London [...]
November 12, 2010
This post is a continuation of the discussion about integrating social media in events. While many use social media to connect with like-minded enthusiasts to help promote an event, it is important to consider using it at the event as well. During the planning phase the decision was made to provide a social media experience [...]
November 10, 2010
Experience has taught me to identify successful models and use them. When succinct models can’t be found, it is time to create one. That is what we did with the Social Media Conference NW 2010. The event was built on the success of the 2008 conference. There were lessons learned from the experience and new [...]
November 7, 2010
As I was preparing this week for a presentation on integrating social media in an event experience, two thoughts kept reoccurring. Drilled down to the most basic levels it is all about connecting to people emotionally and creating evangelists about the event topic and designing word of mouth opportunities so that people will spread your [...]
November 18, 2010